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Social Media Data: DIG through the Insight Goldmine

Social Media Data: DIG through the Insight Goldmine We’ve all fallen into the trap at one point or another—getting into a routine where we post content just to get something fresh on the page, in

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Three Steps to Responding to Customer Complaints on Twitter and Facebook

Three Steps to Responding to Customer Complaints on Twitter and Facebook Just because they “Like” you does not necessarily mean they like your product or service all the time. Customers have always had a voice,

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Online Marketing Trends for 2013

Online Marketing Trends for 2013 The past year has been an eventful one in the world of online marketing. With content marketing, social media and mobile platforms becoming increasingly important, marketers are hitting their stride

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Creating Engaging White Papers for B2B Purposes

Creating Engaging White Papers for B2B Purposes A lot of thought goes into creating a good white paper. It involves a solid mix of marketing and education based on your readers’ needs, and keeping the

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Why Your Marketing Strategy Should Include QR Codes and MS Tags

Why Your Marketing Strategy Should Include QR Codes and MS Tags QR codes and MS tags are helping businesses worldwide to integrate their print and online marketing content in some new and exciting ways. By

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Sound Marketing Methods that Help You Reach Your Audience During the Holidays

Sound Marketing Methods that Help You Reach Your Audience During the Holidays Marketing during the holiday season can be somewhat challenging. Customers are highly distracted, and every single marketing medium is plastered with retail advertising

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How Your Direct Mail Can Be Truly Personal

How Your Direct Mail Can Be Truly Personal WIth AlphaGraphics Greenwich We are positively steeped in advertising. On average, an individual consumer receives about 3,000 marketing messages daily. With so many marketers clamoring to be

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Combining Email Marketing with Social Media

For the most part, email marketing—when done in the right way—is still a powerful marketing tool and a cost-effective method for reaching out to potential customers. And because social media networks are driven by user-shared

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Integrating YouTube into Your Social Media Strategy

YouTube Social Media Strategy with AlphaGraphics Greenwich Sites like Facebook, Twitter and, most recently, Pinterest are the most common social media platforms for both individuals and businesses to connect with key audiences. However, when setting

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Best Practices for a Great Email Marketing Campaign

Email Marketing with AlphaGraphics Greenwich When done well, an email marketing campaign can be a powerful and effective way for businesses to reach out to their customers. Despite all of the “junk” email out there

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