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AdobeStock_44921535_DiYprinting_web

DIY Printing – It Could Cost More Than You Realize

When it comes time to have a print job run, some companies will try to skimp and save by printing the project in-house. This is fine for smaller jobs, such as printing 25 copies for

Business cards AlphaGraphics

6 Reasons Why Business Cards Aren’t Dead

Long before emails and smartphones were invented, business cards were the only efficient way of giving your contact information to other people. They allowed you to not only exchange info, but show the other person your

choosing paper AlphaGraphics

Choosing the Right Paper for Your Project

The finish of a printed paper project is just as important as the design and layout – if not more. Paper is a 3D medium that can be touched and felt. It provides tactile feedback

omni-channel

What’s Your Omni-Channel Marketing Strategy?

The phrase “Omni-channel marketing strategy” is a bit of a marketing buzzword that’s thrown around a lot on various marketing blogs nowadays. It refers to your users, customers, or clients have a seamless experience regardless

Mail box direct mail alphagraphics

Why Direct Mail is Superior to Email

If you want to spark a lively debate between marketing professionals, just ask them for their opinion on which is better: email or direct mail. Chances are you’ll hear the pros and cons of both

alphagraphics direct mail

How To Effectively Measure Your Direct Mail Investment

Are you currently measuring the success of your direct mail campaigns? Are you able to tie revenue back to the direct mail campaign that sent it? If you’re unsure of either of these questions, you’re

think big banner

Banner Instructions for Installation and Maintenance

Nothing can add more impact to a promotion than an attractive banner and nothing can be less effective than a poorly displayed one. For best results follow the banner instructions below. Banners are generally installed

Large format printer

Make a Larger Impact with Large Format Posters

Businesses that take advantage of large format printing are able to reach their intended audience more effectively. They are extremely versatile and cost-effective, which makes them one of the most popular choices for businesses looking

Storytelling

4 Ways to Tell Your Brand Story

4 Ways to Tell Your Brand Story Brand storytelling is one of the most powerful marketing tools that a business can use to make a genuine and honest connection with their target audience. Why tell

Large Format Printing

5 Things You Should Know About Large Format Printing

Large Format Graphics & Printing Large format printing refers to digital printers that are used to print materials and collateral that are too big for ordinary commercial printing presses. This type of printing requires specialty

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