How The Right Print and Marketing Plan Can Benefit Your Non Profit or Organization
Does your non profit or organization receive the amount of donors necessary to benefit your cause? Diversity within the many organizations can be confusing with banners, signage and brochures popping up everywhere. How do you develop a strong marketing and print plan that excites your donors, and creates new ones? Does your Non Profit or Organization make sure that your mailing and marketing isn’t identical, with all the many options how does one know where to start?
AlphaGraphics is honored by the many friendships and long-standing partnerships we enjoy with non-profits and community based service organizations in the Alexandria, Arlington, and Virginia metro area. Nonprofits and community service organizations have many sponsors and supporters that equally share in their beliefs, and they benefit greatly from donations and grants.
AlphaGraphics has donated money, as well as printing, to many of the charities we have friendships with. One of our long-standing friendships is with The Fund for Alexandria’s Child, an organization that makes a difference in the lives of children in foster care. AlphaGraphics printed the invitations and envelopes for their recent event and we were honored to be a sponsor.
Getting the word out to right sponsers
Signs and Brochures provide an excellent way to convey your organization’s values and get the word out about upcoming events or fundraising campaigns. Your brochure will convey a message about your organization that leaves a lasting impression. Every Door Direct Mail (EDDM) can take this one step further and deliver your message directly to the right people at the right time.
Organizations that make a difference
A great example is a project we did for the Organization for Autism Research (OAR). We have been partnering with them on their campaigns for 3 years. Created in 2001, the OAR is an organization founded and led by parents and grandparents of children on the autism spectrum. Every year they host marathons and triathlons to raise money and awareness for autism throughout the United States. They send out the full schedule for marathons, triathlons and other events in a colorful, fold-able, run map brochure that can be handed out or mailed through their donor network.
Banners and Pop-up signs speak volumes and can be seen from quite a distance. Thinking of a much broader reach, Act for Alexandria held their annual Spring2Action campaign which raises millions of dollars a year for various charities and organizations in Alexandria, Virginia. Alphagraphics helped them to advertise everywhere throughout the Alexandria, Arlington, and Virginia metro area by creating vinyl banners and signs.