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Category: Mailing

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Tips to Help Prepare for the Upcoming Holiday Shopping Season

As the summer of 2020 comes rapidly to a close, local Alexandria and Arlington businesses are turning their thoughts to the upcoming holiday shopping season. For many companies, this has been an extremely challenging year,

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Find More Value with Every Door Direct Mail (EDDM)

Over the past few years, direct mail has experienced a massive resurgence in popularity for Alexandria and Arlington businesses, thanks in part to the high costs of online advertising. While most companies focus the bulk

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5 Ideas to Help Improve Your Direct Mail Campaigns

As the state of Virginia starts to re-open in gradual phases, many businesses in Alexandria and Arlington are already feeling the effects of lost sales and foot traffic over the past few months. While some

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Measuring Your Direct Mail Campaigns

Direct mail is one of the most powerful forms of offline advertising. Unlike paid online ads, a direct mail piece is a physical, tangible item that can’t be deleted with the push of a mouse

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How to Integrate Social Media and Printed Marketing Collateral

While printed marketing collateral and social media may seem different as night and day, they’re actually very similar—so much so that many businesses in Alexandria and Arlington are linking the two together and getting amazing

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Staying in Touch with Your Customers Post-Sale

How much effort are you putting in to keep in touch with your active customers? With the cost of acquiring a new customer being anywhere from 5 to 25 times more expensive than retaining a

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Business Cards: A Powerful Marketing Tool in 2019

    Business Cards: A Powerful Marketing Tool in 2019   Have you ever tried to give your email address, website URL, or social media info to another person in real life? You often have

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Q3 Marketing Checkup

Q3 of 2019 is just around the corner, and there’s no better time than now to take a few minutes to look at the results of your marketing efforts so far this year. • What

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5 Ways to Create an Effective Direct Mail Campaign  

    5 Ways to Create an Effective Direct Mail Campaign     Prior to the advent of the internet and online advertising as we know it, businesses and organizations relied heavily upon direct mail