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Category: Uncategorized

How to Turn Inactive Customers Active

How to Turn Inactive Customers Active

Is your company letting former customers slip through the cracks because you’re hyper-focused on new business?  Customer retention is one of the most important investments a company can make.  After all, what’s the point in

Key Components to Brand Building

Key Components of Brand Building

Strong brands are not built overnight.  They are built with a comprehensive marketing strategy that puts heavy emphasis on clear messaging, target audience, values, differentiation, and consistency.  There are many interpretations of what ‘brand’ means.

Corporate Holiday Gift Guide

Corporate Holiday Gift Guide: 2019 Edition

‘Tis the season to show that your gratitude goes well beyond a paycheck or transaction.  Holiday gifts are meant to show your employees, clients, and co-workers that they are an invaluable part of your business’s

Healthcare Marketing 10 Ways to Attract New Clients

10 Ways to Attract New Clients to Your Clinic

Today’s medical industry is increasingly competitive, making effective healthcare marketing strategies necessary to grow your practice.  Whether you’re a solo practitioner or practicing in a large group, patients are the lifeline of your dentist office,

Essential components to a successful trade show

Essential Components To A Successful Trade Show

As trade show season comes to an end, did you get the results you were looking for?  If not, check out our list of essential trade show components to see what you can do to

HOW EDDM WORKS

How EDDM Works and What It Can Do For Your Business

As a business owner, reaching your ideal target customer can be difficult and costly.  With so much emphasis on digital marketing, it can be easy to forget that some old school tactics never go out

THE ABCs of Print Marketing

The ABC’s of Print Marketing

Not sure if print marketing is the right choice for your business?  Here are three things to consider when mapping out your strategic marketing plan.   A is for ACCESSIBILITY With all of the digital

Dental Practice Marketing Ideas

Is it time for your Dental Marketing Check Up? 5 Ideas for Growing Your Practice

Speaking to a dental practitioner, we don’t have to sell you on the importance of regular check-ups! However, have you considered that your marketing efforts can benefit from a routine check-up as well?  The very

Start Planning your 2019 Marketing Resolutions Blog Header

Start Planning Your 2019 Marketing Resolutions

As we begin the countdown to the end of the year, it’s important to reflect on the lessons learned over the past 12 months and chart a course for the year ahead.  While many of

Educational Printing Tips

TIPS FOR EARNING AN A+ ON YOUR EDUCATIONAL PRINTING

Educational institutions face unique challenges.  Charged with passing knowledge and skills to the next generation, communication is critical on many different levels.  From recruiting enrollees to passing along vital information to parents and students, to