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perianrogers

All posts by perianrogers

Tradeshow

Trade Shows: The Optimum Planning Timeline

Planning a successful tradeshow exhibition requires quite a bit from a business: time, energy, and financial resources, careful planning, ingenuity, and grit. For a first-time exhibitionist, this can feel overwhelming as you work to prepare

Marketing Plans

Marketing Plan Strategies: How to Craft a Killer Marketing Plan

As we roll into the second month of 2020, business owners have – hopefully – already created their annual marketing plans. Taking action now instead of waiting to react can mean the difference in an

Employee Spotlight: Cecile Nelson

Help us in celebrating our employee spotlight:  Cecile Nelson In 2005 Cecile discovered she had a passion for marketing and specifically professional printing. Since then, she has enjoyed helping her clients develop and implement their marketing projects

Game Plan for 2020

Game Plan for 2020 As a small business owner, I recall meeting with my team in November and looking forward to the historically slow month of December. We would do a deep cleaning of the

EDDM: Every Door Direct Mail

Every Door Direct Mail (EDDM®) is an easy and exciting program from the U.S. Postal Service that makes direct mail efficient and affordable for businesses small and large. For a business owner looking for leads, hosting a

Direct Mail

Direct Mail Marketing: Easy Steps to Success

Direct Mail Marketing – Easy Steps to Success. Direct Mail (DM) is a strategy that uses your local USPS mail service to deliver personalized printed marketing materials to a carefully selected target audience of your

COMMUNITY PARTNER: URBAN HARDWARE

AlphaGraphics Community Partner: Urban Hardware Where Service and Selection Matters! We are happy to introduce our new community partner in Alpharetta, GA, Urban Hardware. As a printing company, we meet many different and unique businesses every

Julie Watson

EMPLOYEE SPOTLIGHT: JULIE WATSON

Our Employee Spot Light for November is Julie Watson! Julie graduated The Art Institute of Atlanta with a BFA in Graphic Design and has been in the Print and Sign Industry since 2003. She has

Direct Mail Marketing: What You Need to Know.

Businesses small and large use Direct Mail Marketing to reach key audiences, increase exposure, and generate sales. A measurable form of advertising, Direct Mail Marketing targets a specific customer demographic and helps you communicate a

Kick-off the Holiday Shopping Season with Successful Retail Marketing

For retailers big or small, Successful Retail Marketing is essential to enticing customers to their online shop or storefront. The right promotion will create awareness and interest in your goods and services to generate sales.