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Employee Spotlight: David Campbell
David joined the AlphaGraphics Vinings location team in 1997 as a bindery specialist. He has since expanded into digital press operations and shipping. Each day, David is always the first one in the office and …
How to Stay Relevant: Six Ways to Keep Your Brand Fresh
Let’s face it: the world we live in is constantly changing and evolving, which means that the current marketing landscape has to evolve, too, or risk falling behind. With this in mind, it’s more imperative …
Trade Shows: The Optimum Planning Timeline
Planning a successful tradeshow exhibition requires quite a bit from a business: time, energy, and financial resources, careful planning, ingenuity, and grit. For a first-time exhibitionist, this can feel overwhelming as you work to prepare …
Marketing Plan Strategies: How to Craft a Killer Marketing Plan
As we roll into the second month of 2020, business owners have – hopefully – already created their annual marketing plans. Taking action now instead of waiting to react can mean the difference in an …
Employee Spotlight: Cecile Nelson
Help us in celebrating our employee spotlight: Cecile Nelson In 2005 Cecile discovered she had a passion for marketing and specifically professional printing. Since then, she has enjoyed helping her clients develop and implement their marketing projects …
Game Plan for 2020
Game Plan for 2020 As a small business owner, I recall meeting with my team in November and looking forward to the historically slow month of December. We would do a deep cleaning of the …
EDDM: Every Door Direct Mail
Every Door Direct Mail (EDDM®) is an easy and exciting program from the U.S. Postal Service that makes direct mail efficient and affordable for businesses small and large. For a business owner looking for leads, hosting a …
Direct Mail Marketing: Easy Steps to Success
Direct Mail Marketing – Easy Steps to Success. Direct Mail (DM) is a strategy that uses your local USPS mail service to deliver personalized printed marketing materials to a carefully selected target audience of your …
EMPLOYEE SPOTLIGHT: JULIE WATSON
Our Employee Spot Light for November is Julie Watson! Julie graduated The Art Institute of Atlanta with a BFA in Graphic Design and has been in the Print and Sign Industry since 2003. She has …
Direct Mail Marketing: What You Need to Know.
Businesses small and large use Direct Mail Marketing to reach key audiences, increase exposure, and generate sales. A measurable form of advertising, Direct Mail Marketing targets a specific customer demographic and helps you communicate a …