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All posts by admin_us605

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Marketing Mojo | Don’t Ignore Your Signs

A business without a sign is a sign of no business. We’ve all heard the adages about first impressions – not judging a book by it’s cover might be an important metaphor for personal interaction

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Marketing Mojo | Perfecting the Customer Experience

Why developing a customer service & experience mindset is just as important as your end product. Forbes contributor Chris Cancialosi recently posted an article about why Customer Experience is so important, even for small businesses.

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From The Design Desk | What is Your Creativity Worth?

From The Design Desk | What is Your Creativity Worth?

Creatives are clearly in a battle for the value of their work and what clients are willing to pay for it. But who should be the winner? There has been a lot of debate recently

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Marketing Mojo | A Perf-ectly Good Solution to Privacy and Protection

How to advertise, personalize and protect your retail, office, school or home space using window graphics. In every police procedural drama on television or film, there is at least one scene of the suspect staring

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From The Design Desk | Learning by Design

Book and Informational Design Tips and Tricks I was having a conversation the other day about studying Shakespeare in school. For a lot of people, things like Shakespeare are difficult to read because of the

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Marketing Mojo | The Changing Face of Signs

How the Sign Industry has Evolved to Keep Up With the Technology of the Times [youtube https://www.youtube.com/watch?v=MT3L_smQbmQ&w=1189&h=669] The International Signs Association (ISA) recently released the video above as a part of their 75th anniversary. It’s

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From The Design Desk | What’s Your Type?

Serif or Not to Serif, that is the Question. Designers love to be picky about their favorite fonts. Every one of us has that list of 5-10 typefaces we gravitate towards when we’re given carte

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Marketing Mojo | Combining Digital and Direct Mail

How Multi-Channel Marketing Can Benefit Your Brand Message I’m not sure if you know that this is the final season of Game of Thrones. Actually, I don’t know how you could NOT be aware of

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From The Design Desk | Letters to the Editor(ial)

Getting Started with Editorial Design When I was in college, I collaborated with my roommate on a project for our sorority putting together our pledge books which contained our club’s history, mission, and a workbook