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admin_us605

All posts by admin_us605

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Marketing 101 | Fun and Festive Flair

Tips and Tricks for How to Succeed with Holiday Marketing Every year, I tell myself I won’t get excited about Christmas until after Thanksgiving. It’s tradition in my family to put up our tree over

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Marketing 101 | 5 Lessons to Learn from Direct Mail

Marketing 101 | 5 Lessons to Learn from Direct Mail

My father and I had a conversation recently about the rise of “maker culture” – this YouTube, Pinterest and Instagram fueled movement of artisans who are making crafting popular again. Artists, carpenters, builders, quilters and

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From The Design Desk | Unignorable Orange

Is this the most unignorable color in the world? Pantone thinks so. Orange has always been my least favorite color. Autumn is my favorite season, fall in Indiana means suddenly everything is orange. Pumpkins, fall

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AG Spotlight | New Equipment, New Faces!

Check out some of the upgrades we have added around the shop! We’ve made some big changes around the office – some large pieces of new equipment as well as a few smaller improvements. We

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Marketing 101 | Is Paper the New Plastic?

Marketing 101 | Is Paper the New Plastic?

The industry is sensing a “paper movement”, replacing wasteful plastic with sustainable, recyclable paper materials. A few years ago I went to San Francisco to visit a friend who had moved out of state. While

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Design Desk | Crowd Sourcing Done Right

How the NBA’s Portland Trailblazers turned to the local community for a Gameday Poster series designed for—and by—their fans. Google Doodles. Alamo Drafthouse’s Limited Edition Mondo Posters. Dorito’s Superbowl Commercials. I love it when brands

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Marketing 101 | Optimizing Your Marketing Strategy

Knowing when to focus on push, pull, or pricing marketing strategies can help you most effectively grow your business. As small businesses, it’s easy to get overwhelmed by trying to put together a marketing plan.

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Design Desk | Please Print this Email

Print is enjoyable, relaxing and practical – from Two Sides NA I’ve been a smartphone user for years, but I just recently acquired an old Nook tablet after my mother upgraded. After being vocally anti

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Marketing 101 | Distilling Your Unique Brand

Sometimes to find the right things to say about what makes you unique, you have to ask the wrong questions. I always hated writing research papers for school, despite the fact that I loved creative

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Design Desk | Copyright Conflict

How to protect yourself from copyright infringement and violations My uncle is a self-taught photographer. He built his own portrait studio from the ground up to become one of the most respected and prolific studios