Category: Graphic Design

From the Design Desk: The Color of Emotions
When I was in high school, I was considering a career in either graphic design or interior design and was fortunate enough to take semester-long courses in both. In our interior design class we often …

4 Ways to Boost Your Marketing Using Social Distancing Signage
Social distancing and safety signage isn’t going away anytime soon. While your business needs to adhere to Indiana’s safety mandates a while longer, customers are tired of seeing the same generic signs everywhere they go. …

Marketing Mojo: Developing Your Brand Personality
In videogames, sometimes characters or creatures will be given a “personality” trait, boiled down to a single word that describes their nature or temperament. Calm, silly, wild, bold, quiet – these broad adjectives serve to …

From the Design Desk: Design Trends for 2021
Flat Color versus Tactile Texture, Abstract vs Geometric, and Colors for Hope and Social Change. I don’t think many people realize just how important Graphic Design can be to the culture and aesthetic of the modern world. …

From the Design Desk: Is Modern Logo Design Bad?
Logos are losing their individuality and becoming generic, but is that bad? Every few years the design world gets in an uproar about another business rebranding with a new logo that is, well… lackluster. The …

Healthy Habits for Creatives
Designers Share How They Stay Inspired Stess Ringold | Graphic Designer It seems like there has been a renewed focus on the importance of mental health and wellness, especially because of the pandemic and the …

The Small Business Response to COVID-19
As we continue to face the challenges the pandemic has created, how can small business owners position themselves for success? Stess Ringold | Graphic Designer In March of this year, we were on track for …

Is Paint Dead?
Customizing Your Workspace is easier than ever with wall graphics. Nik Rivera | Sign Specialist Whether you are moving into a new space or are trying to give your current space a fresh new look, …

A New Approach to Marketing
The way we connect with our customers is changing – so how do we change with it? Broadway musicals have always been a big influence on my interests and tastes since I was a little …

A Picture Worth The Words
A Picture Worth the Words How to choose the right images or illustrations for your campaigns My uncle is a photographer, and when it was his turn to host family holidays, he always made sure …