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From the Design Desk:  Designing for Experience

From the Design Desk: Designing for Experience

My friends and I play a lot of board games, ranging from super simple card games to the complicated games that can take several hours to play.  Tabletop gaming is enjoying a sort of renaissance,

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MARKETING MOJO: Building Authenticity in a Small Business

MARKETING MOJO: Building Authenticity in a Small Business

Have you ever walked into a salon and seen the stylists with unkempt, messy or badly cut hair?  Or gone to a financial or legal advisor who couldn’t manage their own portfolios? These days, when

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Marketing Mojo:  Straight Talk about Print

Marketing Mojo: Straight Talk about Print

In college, I was addicted to the original series of CSI.  I loved the characters and the drama of the crime scene-of-the-week format, but could never quite get over some of the more glaringly obvious

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From the Design Desk: Trifold and True Brochure Design – Best Practices

From the Design Desk: Trifold and True Brochure Design – Best Practices

A solid brochure is a basic essential for any marketing toolkit.  With more versatility than a business card or rack card, a standard trifold brochure is a great tool for presenting information in an easy

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Marketing Mojo: Bringing Web Content Back to Print

Marketing Mojo: Bringing Web Content Back to Print

I consider myself fortunate to have been part of the first generation to really grow up learning on computers.  When it was still cool to collect Encyclopaedia Brittanica, because Wikipedia wasn’t a thing yet.  I

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Marketing Mojo 5 Small Business Marketing Tips Straight from the Shark’s Mouth –  Shark Tank’s Robert Herjavec, that is

Marketing Mojo 5 Small Business Marketing Tips Straight from the Shark’s Mouth – Shark Tank’s Robert Herjavec, that is

Robert Herjavec knows a few things about running a small business – having grown his own internet security firm from only 3 employees to over 220 since 2003.  One of the investors on ABC’s hit

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