Think about the title of this post for a moment. Many companies do business with us because they trust us and have confidence in our work. In fact, that is the number one reason for doing business with us.
That has spread from just being a print service provider to now being a marketing services provider. As long as we have been in business, we have been involved in putting the right message in front of the right person at the right time. Many companies today, still find this difficult and don’t have the right resources, staff, or a large marketing budget. AlphaGraphics, Carrollton, TX to the rescue.
We understand or do all that we can to understand the challenges our customers face. We understand, usually what their business goals are and what they are trying to accomplish in business. We stay up to date with marketing technology, the latest trends and applications and what our customer’s customers want. When you visit to talk marketing, we will ask you a lot of questions; the right questions.
Our conversations with you will be more than, “Do you buy print? I sell print!” We bring creativity and insight to you. We are different and can prove it and show it to you. We are truly marketing experts.
In the old days, when we just concentrated on fulfilling a print order we would talk with you about something you could touch such as business cards, post cards or newsletters, to fulfill some type of communication need for our marketing. Often, these marketing materials were intended to deliver a particular message to a particular target market. How did we get to the point of a printed piece in those cases? It started because you, the customer had a marketing need and someone helped to create an idea, a vision, which was then translated into a printed piece.
The same visionary conversation takes place today but marketing is more than just a printed piece. With the advances in technology, especially as the relate to delivering the right message to the right customer, our services are rounded out and now can fulfill many purposes especially when it comes to building prospects for our customers. Our customers trust us to do this and have confidence that we will get that job done for them.
Photo courtesy of Forbes