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Category: marketing planning

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Integrating Print Marketing with Social Media Marketing

Integrating Print Marketing with Social Media Marketing

Direct mail, signs and postcard campaigns can result in effective touches to your target market. Print still is very powerful and you should be using it, planning it and making it a significant part of

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Touching Your Target Market

Touching Your Target Market

We have three words for you: relevant, fresh and interesting. This is exactly what your prospects and customers are looking for when searching for solutions to their problems. The way you differentiate yourself with your

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How Many Times Does It Take?

How Many Times Does It Take?

The title of this post comes up often when planning marketing, when talking to customers and when calling on prospects. We have actually heard prospects say, “I tried direct mail once, and it didn’t work.”

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Think Big to Extend Your Reach

Think Big to Extend Your Reach

If you are thinking of extending your reach to your customers and prospects, sometimes thinking big is the solution. When we say think big we are referring to big signs (we call them large format

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Instant Postcard To Extend Your Reach

Instant Postcard To Extend Your Reach

   You may be one of those people who want to extend their reach and generate new leads but aren’t sure where to start or even how to do that. Fear not. It’s time for

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Marketing Planning for the New Year

Marketing Planning for the New Year

Im sure you are busy with the holiday season, either personally or professional. While this is a busy time for all business owners, now is the perfect time to set aside time to plan your