December Marketing Checklist
Read these, check these off, figure out what to do next, don’t procrastinate, celebrate small successes, celebrate large successes: Continue business development in any fashion despite Holiday schedules. Some one is going to …
Six Marketing Things To Do For Sure
Consistent Product and Service – Make sure you have a consistent product and service with the utmost quality and a high degree of customer service. In the world of marketing this translates into a …
What is your Brand?
When you market your business, what role does your brand play? Is it front and center or does it sit in the background as an afterthought? In any marketing campaign, your brand will influence every …
You Are An Expert
Did you know you are an expert? Whether you claim it or not, your customers do. People like to buy from experts. People have confidence in experts. People trust experts. People do business with experts. …
Referrals Rock!!
Referrals Rock! Ask any business where they get most of their business from and they will most likely tell you, “word of mouth.” Word of mouth is one form of referrals. Referrals do rock and …
Trade Show Exhibit Best Practices
Get Attention with Graphics, Signs and Displays – Use color, attention-getting graphics, organized displays all to invite a passing visitor to engage with you. Large format signs and printing have taken trade show exhibiting by …
Marketing With Signs, Signs as Marketing
Want to see a sign? Just look around. They, literally, are everywhere. There are so many signs all around us that they you don’t notice them until you look for them. They do have an …
99 Direct Mail Tips
This is reprinted with permission from our marketing partner, Al Lautenslager, author of Guerrilla Marketing in 30 Days and numerous other marketing books. Thanks, Al. 99 Direct Mail Tips Direct mail is one of the …
Your Tradeshow/Business Expo To-Do List
You are planning to attend a trade show or business expo. You all of a sudden realize that its more than just showing up and shaking hands. You have pre-planning to do and planning for …
Web To Print – Your Customized, Personalized Catalog of Items
You’ve read by now, probably, the many statistics about people shopping, ordering and buying online. Some do this from websites and others do so from online catalogs. Imagine a catalog of print and marketing items …