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Tag: printing

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Direct marketing – Filling a Need

Direct marketing – Filling a Need

Brand awareness While the primary purpose of direct marketing is the achievement of an immediate and specific response (such as trial, purchase or inquiry), direct marketing can have other positive effects as well. It can

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The Dark Side of Digital Photography

The Dark Side of Digital Photography

Here’s the dilemma – you just bought a pricey DSLR digital camera with more megapixels than days in the month so you’re expecting great shots every time, right?  Wrong.  Time and again you preview your