Category: Business Tips
Why You Need Content Marketing to Build Customer Loyalty
Every business needs customer loyalty in order to be successful and to continue to nurture growth in the years to come. Customer loyalty is defined as a customer’s likeliness to repeat business with a company or brand. …
8 Ways to Rethink Your Marketing Strategy in 2021
A New Year presents us with the opportunity for a fresh start. 2020 was full of quick reactions, treading water and trying to stay afloat. Although these circumstances have traveled with us into the beginning of …
How to Leverage Signage for Marketing Your Business
As you walk through the cityscape, take a moment to look at the signage, it’s everywhere. Businesses showcase signs of all types from posters of their products, window clings of current sales, vinyl decals of …
7 Ways to Make Your Holiday Marketing Stand Out
‘Tis the season! Or close to it. With the Holiday season quickly approaching it’s time to start ramping up your marketing efforts. This time of year the competition for attention is getting fierce and will …
Deer in Headlights
Have you ever faced a turning point in a project and all of a sudden you freeze like a deer in headlights? Like your mind has drawn a complete blank. You have the stepping stones …
Most Important, Be Human
As we continue to move forward, it has become apparent we will remain in this phase of “apart, but together.” Although this place isn’t a favorite – there have been beautiful positives birthed from it. …
Back to Brand Basics
In our blog, Visualizing Your Brand, we walked you through a thought-provoking exercise to see your brand through another lens. While awareness and positioning are important in the development of a brand, what will carry …