eBook Types: Reflowable vs. Fixed-layout
What is the difference between reflowable and fixed-layout eBooks? In discussions on eBook creation, They’ve largely focused on what are called reflowable eBooks. Reflowable eBooks are designed like web pages to be responsive, adjusting to the size of …
How to Create a Design Style Guide
At Idaho Falls, Idaho, AlphaGraphics, we believe the key to creating an identifiable brand is consistency. Consistent themes in colors, logos, and even typography solidify the personality behind your brand. That can be accomplished by …
The Difference Between Branding and Logo Design
Branding Vs. Logo Design As your business grows, there are two very important areas that develop: branding and the creation of a logo. These two ideas will improve your business and audience reach. Branding is …
Stand Out With A Specialty Business Card
Specialty Business Card Options Networking meetings may seem like a great place to make a lasting first impression, but with so many people milling about making small conversation, it’s hard to stand out. Luckily Idaho …
From Spiral Binding Cookbooks to Case Bound Books
Keeping papers organized can be an overwhelming task, but when bound into books, scattered sheets can be made quick to find and easy to store. With AlphaGraphics, the binding possibilities are endless. You can create …
Why Self Publishing Can Be The Perfect Option For You
Creating your own book is no walk in the park. It takes hours, days, weeks, months and oftentimes years to complete your masterpiece. During the process, many creators take time to weigh their options when …
The Power Of Signs And How They Can Increase Business
How Signs Can Increase Business What is the first thing you think about when you think of brands like McDonald’s, Target and Harley Davidson? Most people probably think of their logos and signs. These companies …
Increase Your ROI Through Cross-Media Marketing
The Benefits of Cross-Media Marketing Cross-Media Marketing, also known as Multi-Channel Marketing, is using a variety of advertising methods together in a single marketing campaign. Some of the best marketing tools are: personalized emails, pURLs, …
What’s All The Hype About Promotional Products In Marketing?
Promotional Products Rock They say the best things in life are free. Your customers would probably agree. What better way to show your customers appreciation than rewarding them for their loyalty with free and useful …
Building A Solid Business Relationship With Custom Greeting Cards
Printed Greeting Cards Greeting cards, among other printed materials, are always fun to receive. By receiving consistent, personalized mail, customers feel involved with the businesses they subscribe to. These printed materials serve a variety of …