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Tag: Marketing

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How to Leverage Signage for Marketing Your Business

It’s impossible to walk or drive through an urban environment today and not see signage. Every business has signage, largely because it’s the simplest, most accessible form of advertising. Storefront signs say, “My business operates

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7 Ways to Make Your Holiday Marketing Stand Out

The holiday season is fast approaching. Customers are beginning to think about holiday preparations and gifts, and companies are starting to ramp up their marketing efforts to attract shoppers. Throughout November and December, the competition

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Create a Comprehensive Marketing Strategy Using QR Codes

As marketing channels continue to diversify, and the gap between physical materials and digital marketing grows steadily, businesses need to focus on creating a cohesive experience that spans all their marketing mediums. One way to

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Canvassing Materials: How to Succeed with Good Sales Collateral

Local canvassing is an excellent way for businesses of all sizes to reach a targeted local audience with branded messaging and materials. Investing in canvassing collateral allows businesses to reach their local communities in deeper

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Preparing for the Holidays: Ways to Boost Your Seasonal Sales in 2018

Businesses of nearly all sizes and industries share one common denominator: the holiday season is often the busiest, most bustling time of the year for sales and conversions. Learning how to maximize your company’s sales

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Top Marketing Techniques for Fall 2018

Are you looking for ways to get your business noticed this autumn? As the temperatures drop and people return from all of their summer fun, it may be time to revisit your current marketing strategy

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Breaking Down the Elements of an Effective Direct Mail Ad

Direct mailers are exciting and inventive advertising tools that you can use to take your brand’s messaging right to the homes and workplaces of countless prospective and current customers. While they can require a substantial

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Are Stickers Primed to be the Comeback Marketing Trend of 2018?

Marketing trends come and go just like anything else. And, like most trends, marketing is cyclical—meaning what falls out of favor today could be reinvented tomorrow. Such is the case with stickers. Popular all throughout

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Now is the Time to Start Planning Holiday Campaigns

According to the National Retail Federation, holiday sales in November and December of 2016 topped an amazing $658.3 billion. This is an astounding figure to consider—especially if you’re a retail business that’s prepping for the

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5 Reasons Print Marketing is Trending Upward in 2017

‘Experts’ have been predicting the death of print marketing for years now. We constantly hear about how print is in decline and that the industry is hurting. But, year after year, people continue to visit