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Category: small business

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118 Seconds

118 Seconds

At last year’s AlphaGraphics conference in Tucson, our featured speaker was Jeff Hayzlett, the author of “The Mirror Test” and the recent Chief Marketing Officer at Kodak. The context of the title is a question about

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Disrupting MY Future

Disrupting MY Future

A couple of months ago, I did a post on the changes that will be going on in your neighborhood print shop in order for them to survive and thrive in this new digital age.

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WordPress vs. Blogger

WordPress vs. Blogger

As any trained eye can see, I am now using WordPress as my blogging utility.  I converted over to WordPress from Blogger a couple of weeks ago. It wasn’t an entirely easy thing to do

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We Lost…But Really We Won

We Lost…But Really We Won

At the Mesa Chamber of Commerce’s Annual Luncheon, AlphaGraphics Mesa was one of the finalist for Mid-Sized Business of the Year. We did not win. Yes, I was nervous, yes I was disappointed, yes I was a

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How We Use Twitter in Our Printing Business

How We Use Twitter in Our Printing Business

In conversations that I have with business associates and my fellow AlphaGraphics owners, we frequently start discussing what each of us is doing in the Social Media area.  As most of my followers know, I

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What’s Up With The Economy?

What’s Up With The Economy?

Last week I attended a seminar put on by Lee McPheters with the W.P. Carey School of Business at Arizona State. I took this seminar as part of my continuing education to maintain my C.P.A