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Tag: direct mail

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The Benefits of Every Door Direct Mail (EDDM)

Direct mail is a time-tested and proven method of getting your marketing message out to a large group of people. Over the past few years, it has experienced a considerable increase in popularity, due in

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How to Improve Your New Bern Email Marketing Returns

Email Marketing Photo by Retha Ferguson from Pexels As the country slowly starts to re-open from the fallout from the COVID-19 pandemic, many New Bern businesses will experience sales that are a fraction of what they were just

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Direct Mail—A New Take on an Old Marketing Channel

For over a century, direct mail was the best marketing channel for businesses looking to increase sales, foster brand loyalty, and reach out to new customers. Then the internet and online advertising came along, and

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How to Increase Online Engagement with Direct Mail Marketing

As the costs of paid online advertising continue to rise, many New Bern businesses are rediscovering the benefits of direct mail. In addition to being a powerful and cost-effective marketing tool, it can also help

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How to Create Direct Mail That Gets a High Response Rate

As the costs of online paid advertising continue to soar, many New Bern businesses are re-discovering the benefits and value of a direct mail campaign. If done correctly, direct mail provides a much higher ROI

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How to Stay in Touch with Your Customers After the Sale

Do you know the true value of keeping an existing customer versus landing a new one?  The Harvard Business Review suggests that for most industries, acquiring a new customer can cost anywhere from five to 25 times

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5 Type of Print Collateral That Still Work in the Business World

Online advertising is very popular with many businesses nowadays, but print collateral still has a place. Almost every single company out there has a website, social media profile, or engages in paid advertising. While these

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New Bern Direct Mail Trends for 2019

Direct mail has been around for well over 50 years, and it’s showing no sign of slowing down. That’s because direct mail works exceptionally well and is a viable marketing alternative to online advertising. As

Marketing Check-up

Q2 Marketing Check Up

Q2 is finally upon us, and there’s no better time than now to take a few minutes to examine the results of your Q2 marketing efforts from the past four months.    What has been working

Multi-Channel Marketing

What are the Benefits of Multi-Channel Marketing?

Multi-channel marketing is one of the best ways to let prospective clients and customers know of the services or products that your business offers. It seeks out and reaches them where they will be the