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Tag: printing

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How to Combine Digital and Print for More Effective Marketing Campaigns

How to Combine Digital and Print for More Effective Marketing Campaigns

Digital marketing has been adopted as a key marketing strategy for many businesses, but that doesn’t mean print is dead. In fact, print and digital marketing can work together to create more effective campaigns. By

Using Direct Mail for Marketing During COVID-19

Using Direct Mail for Marketing During COVID-19

During a time of crisis, it can be hard to know the best way to market to your customers. Also to note, a few people have expressed concerns about virus transmission from mail, but the WHO

Paper Selection

Demystifying the Paper Selection Process

Paper is essential in the design and cost of your publications. While paper seems like a basic element, the terminology and project specs can sometimes be confusing. That’s ok! You don’t have to be an

Speed up your next printing project

6 Ways to Speed Up Your Next Print Project

Do you have a print deadline that needs the fastest turn-around time possible? If speed is of utmost importance, here are several ways you can improve efficiency as you take your project to print: 1. Plot

size matters-01

Size Definitely Matters

With endless digital resources at your fingertips on the internet, the most common issues faced when printing a piece are low resolution and the file size. When submitting files to be printed, size definitely matters. Understanding

Direct Mail Works for You

Direct Mail That Works FOR You

When is the last time you received a piece of mail that you were actually excited about? Aside from birthday cards or a check in the mail, it has probably been awhile. There is a

Young couple window shopping and smiling

Print Advertising is Like Printing Money

Good advertising can go a long way for your business. Sometimes it’s hard to explain what good advertising is, but you know it when you’ve seen it. Whether it’s a heartfelt image or a tagline

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Top 10 Postcard Tips

Top 10 Postcard Tips

Direct mail continues to serve as a key component of marketing plans. It works best when complemented by online efforts to fill a need. Online marketing can be low-cost with low impact; print is higher cost with

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Looking Ahead to 2017

Looking Ahead to 2017

2017 is finally here but before we look ahead, we think it’s important to review the past year. 2016 was a great year for AlphaGraphics North Liberty. We sincerely thank all of our customers for

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Size (and Quantity) DOES Matter!

Size (and Quantity) DOES Matter!

  SIZE – We recently received a file from a customer at 3pm on a Friday afternoon. The customer needed 5 copies of a brochure for a client meeting on Monday. The art for the brochure