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Category: Direct Mail

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How To Make A Direct Mail Piece People Will Actually Read

The piece of mail you perfectly crafted arrives in someone’s mailbox, and within seconds of seeing it they toss it out and say it’s junk mail. As tempting as it may be to throw in the

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5 Tips for Designing The Perfect Direct Mailer

Direct mail is an important tool in the direct marketing strategy that successful businesses use to connect with their clients. It includes non-digital promotional items like postcards, letters, coupons, brochures and more. Though they are

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How To Beat Your Competition, One Detail At A Time Using A Specialty Finish

Specialty Finish What makes a business stand out from the rest? Is it quality, speed or could it be more than that? Here at AlphaGraphics, we believe that it’s all about the small things when

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How to Be Creative with Business Card Marketing

You may wonder if business cards are even worth your time or money in this digital age. You may think that with email and social media promotion, your business has no need for a physical

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Get Creative And Incorporate Technology Solutions into Print Marketing

Incorporating Technology Solutions Into Print Marketing It’s everywhere you go. In your house, at the store and almost anywhere you will end up traveling. It is what has made communication more rapid and caused businesses

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Variable Data Printing: The Innovative Way to Personalize Mailers

Variable Data Printing Variable data printing is printing that gives you the ability to make a certain part of the final product changeable. Through variable data printing, you can take a print job of a