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Category: Tips & Tricks

Video Promotion

How to Use Video to Promote Your Business

Many businesses in the Raleigh area are turning to video promotion as a way of driving new business and increasing brand exposure. It provides a considerable ROI and is one of the cheapest means of

roll-upbanners

How to Design an Effective Roll-up Banner

Roll-up banners are a great way to advertise your products or services in an indoor environment. A roll-up banner is lightweight, versatile, and easy to set up and take down. They require little maintenance and

Marketing with Instagram

Why your business should embrace Instagram in 2019

When it comes to marketing your business or organization on social media, many people think that only means “Facebook” and “Twitter.” While these two social media giants are important, there are several other platforms that

Bad Social Media Habits

5 Social Media Habits That are Bad for Business

Social media has enabled business owners to market themselves to a vast audience they wouldn’t have otherwise been able to reach. Social media allows you to not only drive new business, but manage customer service,

SEO Services

Five Basic Tips for Website SEO

Search Engine Optimization (SEO) has been around for more than 20 years. It’s the process of optimizing your company website to rank higher in the search results. A site that has good SEO also offers

Screen Shot 2019-01-07 at 1.14.40 PM

How to Stay in Touch with Your Customers Post-Sale

How much of your marketing budget are you focusing on customer retention? The Harvard Business Review estimates that the cost to acquire a single new customer is between 5 and 25 times more expensive than

SEO Website

Build a Lead Generating Marketing Platform That Works

How to market effectively and generate leads is no secret. All of the answers are out there on the internet, on one of the many thousands of marketing blogs or news websites. The problem with

Print and Social Media Marketing

5 Ways to Integrate Print and Social Media Marketing

Have you given any consideration to what would happen if you were able to link your print and social media marketing efforts? Although print and social media marketing are two completely different marketing methods, they

holiday marketing strategy

How Can Retailers Take Advantage of the Upcoming Shopping Season?

Fall time is finally here, and many retailers in the Raleigh area are busy getting ready for the upcoming shopping season. From making sure inventory levels are good to trimming the store with seasonal decorations,

Direct Mail Design

Direct Mail That Gets a High Response Rate

There’s a fine line between what’s considered “direct mail” and what’s considered “junk mail.” The standard rule-of-thumb is that the average person spends less than 2 seconds determining which pieces of mail they will and