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Category: Tips & Tricks

Pocket Folder Design

How to Create the Perfect Pocket Folder

Custom pocket folders are a great way to organize, collate, and distribute marketing materials or other information about your business or event. Pocket folders are very popular in a wide variety of industries such as:

AlphaGraphics Booklets

How Booklets Can Help Grow Your Business

Booklets are a powerful marketing tool that can help you stand out from your competitors. “I’m not just an expert – I wrote the book on it!” Whenever someone wanted to market their business and

AdobeStock_44921535_DiYprinting_web

DIY Printing – It Could Cost More Than You Realize

When it comes time to have a print job run, some companies will try to skimp and save by printing the project in-house. This is fine for smaller jobs, such as printing 25 copies for

choosing paper AlphaGraphics

Choosing the Right Paper for Your Project

The finish of a printed paper project is just as important as the design and layout – if not more. Paper is a 3D medium that can be touched and felt. It provides tactile feedback

omni-channel

What’s Your Omnichannel Marketing Strategy?

The phrase “Omnichannel marketing strategy” is a bit of a marketing buzzword that’s thrown around a lot on various marketing blogs nowadays. It refers to your users, customers, or clients have a seamless experience regardless

alphagraphics direct mail

How To Effectively Measure Your Direct Mail Investment

Are you currently measuring the success of your direct mail campaigns? Are you able to tie revenue back to the direct mail campaign that sent it? If you’re unsure of either of these questions, you’re

think big banner

Banner Instructions for Installation and Maintenance

Nothing can add more impact to a promotion than an attractive banner and nothing can be less effective than a poorly displayed one. For best results follow the banner instructions below. Banners are generally installed

Social Media Marketing

Social Media Marketing Strategies

Social Media Can Increase Awareness. If your business doesn’t have a strong social media presence and isn’t actively marketing to your target demographic, then you’re missing out on a potential flood of new clients/customers. Social media

AlphaGraphics Sign Care

How To Care For Your New Sign

Sign Care Protects Your Investment Sign care is not only important, but it’s also extremely easy. At AlphaGraphics of Downtown Raleigh, we frequently hear our clients ask “how do I keep my sign looking new?”,