Have you ever not visited a business because it looked like they were closed? Have you ever stopped at a business because you were attracted to an item advertised by a sign? Were you ever persuaded to make a purchase just because you saw the item on a sign? Then you know the power of going big. Recent studies by our industry show the power of signs, posters and banners.
79% of people remembered a business at a later time
76% of people entered a business because of a sign or banner
75% of people told someone else about a business because of a sign
51% of people looked up a business online because of a sign that they saw.
How many signs should you have? Studies have shown that a business should have up to three signs that are visible to their customers and prospects. In addition, with the new technologies, it is inexpensive to use signs as decoration features such as wallpaper.
Technology has allowed AlphaGraphics the ability to produce signs, banners and posters at an economical price. Our in-house printers can be designed, produced and mounted within our centers. We also have access to many trade vendors who specialize in different aspects of signage.
Here are some of the types of signs we have provided to our customers over the years
Banners to be used both inside and outside
Wallpaper printing and installation
Real Estate signs
Campaign and Election signs
Golf Tournament signs
Posters and directional signs
Photo and Video Backdrops
Here are some things to consider when designing your sign, poster or banner:
Keep the design simple. White space is important in conveying the message of the sign.
Use bold colors. It is important to conform with your branding presentation, but the use of bold colors stands out and makes your message pop.
Use images. Images attract attention to your message.
Use multiple dimensions. Can your sign be seen from many angles? The new banner stands are designed to attract attention from all over.
Finally location. Place your signs where they will be seen. Analyze your traffic patterns and place your signage where the message will be seen.
Please give us a call for a free consultation on how signs, banners and posters can help your business.