Have you ever been driving down the road & a sign happens to catch your attention? Did you have trouble reading it? Happens all the time.
Many times, people design a sign with a predetermined size in mind. Let's say you decide that you want a sign that is 2 feet x 4 feet. Sounds good, right? Well, it all depends. If there is a lot of information that needs to be included, that might not be nearly large enough. On the other hand, if the only thing needed on the sign is "
SALE!", maybe that size is too big.
Here's a few tips...
- Start with the type size. Type out your message and let that dictate the size of your sign
- Use a san-serif font for headlines, as they are typically easier to read from a distance
- Differentiate the headline by choosing a bright color, such as red
Any good sign shop can offer helpful tips to help your sign have maximum impact.