Category: Communication

3 Pandemic Customer Service Stories to Make You Smile
When you love a company, you go out of your way to recommend it to friends. You take pride in its products, and you hope others will love them as much as you do. And …

Helpful Phrases for Starting and Developing a Professional Letter
Are you looking to entice a new lead or persuade a big client? Business letters are an especially persuasive medium, especially printed letters. In this era, when digital communication is so prevalent, people sometimes forget …

Snag Younger Customers: How to Build Connections with Generation Z
With the oldest of Generation Z graduating and entering the workforce, it’s time to set your sights on this powerful consumer demographic. Who are these Gen Z individuals, and what is the most effective way …

Communicate Excellence with Vibrant Printed Posters and Signs
One glance is truly all it takes, and recent eye-tracking studies demonstrate how quickly first impressions happen. Dr. Hong Sheng, assistant professor of technology at the Missouri University of Science and Technology, employed eye-tracking software to analyze …

Marketing Messages that Connect During a Crisis
We are in a totally different world right now.

4 Strategies to Curb Communication Breakdowns
They say that the only sure thing about communication is that we tend to get it wrong.