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Staying in Touch with Your Customers Post-Sale

How much effort are you putting in to keep in touch with your active customers? With the cost of acquiring a new customer being anywhere from 5 to 25 times more expensive than retaining a

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Our Top Five Favorite Alexandria Restaurants

Old Town Alexandria has a rich and vibrant history that dates back to the days of George Washington. Over the centuries, it’s been transformed from one of the ten busiest seaports in America to the

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How to Grow Your Business with Booklets

Imagine if you could tell a potential client or customer: “I wrote the book on it!” Before the advent of computers and digital printers, it was challenging for business owners to write a book to position

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5 Tips for Designing an Effective Retractable Banner

Retractable banners are a highly effective way of getting your marketing message out to the public. They provide businesses and organizations with a cost-effective way of advertising their products, services, or events. They help advertisers

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5 Ways to Effectively Use Floor Graphics to Promote Your Business

It’s getting challenging for many Alexandria and Arlington businesses to attract attention in an increasingly competitive landscape. Those businesses that stand out from a sea of competitors do so because they take advantage of different

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How to Create an Effective Marketing Plan

Does your business have a marketing plan—and if so—how well is it working out for you? One of the main areas of marketing that some businesses tend to struggle with is putting together a solid

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Spotlight Focus: Acrylic Signs

Acrylic signs are a cost-effective way of enhancing the look and feel of any office or building. They’re modern, sophisticated, and look just like glass—without the added weight or risk of shattering into a million

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Restaurant Makeover Ideas

Have you ever wondered why some restaurants are so popular, and others feel like a literal ghost town? Assuming the food is good, service excellent, and location decent, a restaurant should have a steady stream

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How to Write a Better Call-to-Action

Are you generating a steady stream of leads or sales from your website? If not, perhaps your call-to-action (CTA) needs work. Whether you want your visitors to fill out a form, download a .pdf, or

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Gear Up for the New Year with These 5 Great Marketing Ideas

As 2019 turns into 2020, many Alexandria and Arlington businesses are starting to re-evaluate their marketing plans in preparation for the new year.   We want to share with you five great ways that your

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