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August 2012 West End Wire

August 2012 West End Wire

http://archive.constantcontact.com/fs065/1109644115188/archive/1110614901296.html

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The Perfect Grilled Burger

The Perfect Grilled Burger

The month of August is a time for relaxing by the pool and enjoying burgers, dogs and steaks on the grill.  But how many times have you fired up the grill only to wind up

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Direct marketing – Filling a Need

Direct marketing – Filling a Need

Brand awareness While the primary purpose of direct marketing is the achievement of an immediate and specific response (such as trial, purchase or inquiry), direct marketing can have other positive effects as well. It can

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The Dark Side of Digital Photography

The Dark Side of Digital Photography

Here’s the dilemma – you just bought a pricey DSLR digital camera with more megapixels than days in the month so you’re expecting great shots every time, right?  Wrong.  Time and again you preview your

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Yearbook Publishing… Local. On Demand.

Yearbook Publishing… Local. On Demand.

May and June are always a busy time here at AlphaGraphics West End, as yearbook orders from schools that have been in the works from as early as the previous Fall begin to arrive and

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Direct Marketing: Increasing Your Reach

Direct Marketing: Increasing Your Reach

If you wanted a textbook definition, it might be: “direct marketing is the interactive use of advertising media, to stimulate an immediate behavior modification in such a way that this behavior can be tracked, recorded,

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