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Customer Review

Customer Testimonials: A Powerful Way of Driving New Business

When it comes to successfully marketing your business, something called “peer review” is one of the best ways to sell your products or services. Before the advent of the internet, peer review usually consisted of

googleads

How to Get Google Ads Certified—the Easy Way

A Google Ads Certification is more than just a piece of paper that shows the world you’re proficient with the Google paid advertising platform. Google Ads Certification is proof that you have the knowledge, experience,

Facebook Business

How to Effectively to Promote Your Business on Facebook

Facebook, as a marketing platform, represents a massive opportunity for local New Bern businesses to drive new sales and leads. Every day, over 2 billion people worldwide log into their Facebook accounts to read the news, keep

Brand Refresh

6 Benefits of a Brand Refresh

Brand revitalization is a necessity at some point in the life of any given business. Whether it’s due to changing customer preferences, a competitive marketing landscape, or new products and services, it’s essential your brand

Graphic Designer

7 Tips for Graphic Design

Designing your own signs and printed marketing collateral can be a challenge for many people with no prior design experience. However, that doesn’t mean that it’s impossible. There are a few basic rules that anyone

Marketing on Twitter

10 Ways to Use Twitter to Market Your Business

Much like Facebook and Instagram, Twitter is a great place to market your business—but things tend to move fast on the platform. Unlike a Facebook post that lasts indefinitely, a single tweet on Twitter lasts

Direct Mail Services

How to Create Direct Mail That Gets a High Response Rate

As the costs of online paid advertising continue to soar, many New Bern businesses are re-discovering the benefits and value of a direct mail campaign. If done correctly, direct mail provides a much higher ROI

Swag

How to Stay in Touch with Your Customers After the Sale

Do you know the true value of keeping an existing customer versus landing a new one?  The Harvard Business Review suggests that for most industries, acquiring a new customer can cost anywhere from five to 25 times

mailboxes

5 Type of Print Collateral That Still Work in the Business World

Online advertising is very popular with many businesses nowadays, but print collateral still has a place. Almost every single company out there has a website, social media profile, or engages in paid advertising. While these

Photographer

10 Amazing Resources for Royalty Free Images (and Peace of Mind).

Jordan Whitfield A few months ago, a local photographer filed a copyright infringement lawsuit against Raleigh’s Hopscotch Music Festival alleging that they used his pictures in their advertisements. The photographer claims that he did not give the

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