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Graphic Designer

7 Tips for Graphic Design

Designing your own signs and printed marketing collateral can be a challenge for many people with no prior design experience. However, that doesn’t mean that it’s impossible. There are a few basic rules that anyone

Marketing on Twitter

10 Ways to Use Twitter to Market Your Business

Much like Facebook and Instagram, Twitter is a great place to market your business—but things tend to move fast on the platform. Unlike a Facebook post that lasts indefinitely, a single tweet on Twitter lasts

Direct Mail Services

How to Create Direct Mail That Gets a High Response Rate

As the costs of online paid advertising continue to soar, many New Bern businesses are re-discovering the benefits and value of a direct mail campaign. If done correctly, direct mail provides a much higher ROI

Swag

How to Stay in Touch with Your Customers After the Sale

Do you know the true value of keeping an existing customer versus landing a new one?  The Harvard Business Review suggests that for most industries, acquiring a new customer can cost anywhere from five to 25 times

mailboxes

5 Type of Print Collateral That Still Work in the Business World

Online advertising is very popular with many businesses nowadays, but print collateral still has a place. Almost every single company out there has a website, social media profile, or engages in paid advertising. While these

Photographer

10 Amazing Resources for Royalty Free Images (and Peace of Mind).

Jordan Whitfield A few months ago, a local photographer filed a copyright infringement lawsuit against Raleigh’s Hopscotch Music Festival alleging that they used his pictures in their advertisements. The photographer claims that he did not give the

Blogging

Why is Blogging Important for Your Brand?

Are you aware of the benefits that a regularly updated blog offers your brand or business?  Blogging is an excellent way to drive new leads and sales to your business. It can position you as

Marketing Strategy

5 Strategies to Improve Your Marketing Success

The digital marketing landscape in 2019 is rapidly evolving, and businesses that wish to stay ahead of the curve will need to look at their marketing strategies and make some adjustments.  By doing so, it

Self Publishing

Things to Consider When Self-publishing a Book

Self-publishing a book has gotten much easier than what it once was just 20 short years ago. Back then in order to self-publish, you’d not only have to convince an agent to take you on

Window Signs

5 Signs Every New Bern Small Business Needs

When it comes to running a brick-and-mortar business smoothly, the customer experience is one of the most important aspects to keep in mind. Signage is an often-overlooked aspect of running a successful New Bern brick-and-mortar

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