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Direct Mail

Raleigh Direct Mail Trends for 2020

Direct mail is one of the most persuasive and cost-effective ways of driving new sales to your business. It’s no wonder why so many Raleigh businesses have started to take advantage of this fantastic marketing

Direct Mail

What Data Is Available to Create Mailing Lists?

Direct mail is one of the oldest yet most effective ways of marketing your products or services. The increasing costs of paid online advertising are causing many Raleigh businesses to “rediscover” the benefits that direct

Google Ads

Getting Google Ads Certified

A Google Ads Certification is an acknowledgment from Google that you have the proficiency needed to successfully use Google Ads to your advantage. The majority of people who get Google Ads Certification are PPC or

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6 Great Graphic Design Tips

If you’re relatively new at graphic design, keep in mind that it takes several years of practice to become good at it. If you’re looking for expert graphic design and are short on time, consider

File preparation

5 Essential Tips to Help Prepare Your Files for Printing

Designing the perfect business card, brochure, or other printed collateral requires preparation before you send your files to AlphaGraphics. Due to the nature of commercial printers, there are a few ways you can prepare to

AlphaGraphics Raleigh

Raleigh Print & Marketing Solutions

Powerful Print Solutions Details matter. Branding matters. Quality matters. At AlphaGraphics, we know quality is intentional and we’re fanatics about delivering superior solutions along with exceptional customer service. We help you Get Noticed & Get

Search Engine Marketing

How PPC Advertising Can Help Your Business in 2020

PPC is a powerful marketing channel that can help your business drive more foot traffic through your front door. Unlike SEO, which can take months or even years to gain traction, PPC advertising offers immediate

Brand Refresh

6 Benefits of Brand Revitalization

At some point in the life of your brand, you’ll need to refresh and revitalize it. This is most often due to a changing marketing environment, different customer preferences, or increased competition. To stay relevant,

Testimonials

The Power of a Customer Testimonial

Customer testimonials are a compelling and persuasive way of selling your products or services. This is due to a psychological phenomenon called “social proof.” It states that people will copy the actions of others in

Facebook

5 Ways to Promote Your Business on Facebook

Marketing your Raleigh businesses on Facebook provides you with the opportunity to reach a wider audience than almost any other online platform. In addition to driving new business, Facebook can also help with brand awareness—if

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