Around Town: Five Great Museums in Raleigh
More than Marketing If you have ever checked out our AlphaGraphics blog before, you will notice that most of our posts showcase thoughts, products, and services within the print and marketing industry. While we enjoy …
Vehicle Graphics are Great for Marketing
When brainstorming marketing ideas, the AlphaGraphics team always looks for unique ways to showcase brand relevance throughout a variety of different mediums. It’s always exciting to bring a concept to life, but it’s especially fun …
Why is Blogging Is Important for Your Brand?
Are you updating your company blog regularly? Blogging is a great way to drive new traffic and leads into your business as well as position yourself as a thought leader in your industry. It will …
Rebrand Your Business for 2019
Is your business in need of a brand refresh? Marketing nowadays is all about making a connection with your audience. If your brand doesn’t resonate well with people, a rebrand may help drive new business …
How to Develop Better Promotional Product Campaigns
The success or failure of a promotional product campaign is directly related to how much effort you put into the planning phase. It’s no longer enough to have your company logo printed on promotional products …
How to Use Video to Promote Your Business
Many businesses in the Raleigh area are turning to video promotion as a way of driving new business and increasing brand exposure. It provides a considerable ROI and is one of the cheapest means of …
How to Design an Effective Roll-up Banner
Roll-up banners are a great way to advertise your products or services in an indoor environment. A roll-up banner is lightweight, versatile, and easy to set up and take down. They require little maintenance and …
Why your business should embrace Instagram in 2019
When it comes to marketing your business or organization on social media, many people think that only means “Facebook” and “Twitter.” While these two social media giants are important, there are several other platforms that …
5 Social Media Habits That are Bad for Business
Social media has enabled business owners to market themselves to a vast audience they wouldn’t have otherwise been able to reach. Social media allows you to not only drive new business, but manage customer service, …
Raleigh Direct Mail Trends for 2019
Marketing trends such as paid advertising, SEO, and direct mail tend to evolve quickly as the months and years go by. This evolution of direct mail, SEO and paid advertising is due in part to …