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5 Ideas to Help Your Raleigh Restaurant During the COVID-19 Pandemic

Restaurants in the Raleigh area are currently providing an essential service to the community.

It’s often impossible for many people to get the fresh food that they need from the bare shelves of their local grocery stores. Restaurants give people a way of getting a hot meal without taking the risk of walking into a grocery store.

As more and more Raleigh residents start to take advantage of the curbside delivery and online ordering services, local restaurants will start to experience some issues. Long lines, traffic jams, and general disorganization are just some of the many things that signage can help alleviate.

We want to share with you five ideas on how signage can help your Raleigh restaurant keep things organized so that you can provide your customers with the best service possible.

Exterior Floor Graphics

If your restaurant offers curbside delivery, exterior floor graphics strategically placed throughout your parking lot can help keep traffic flowing and pedestrians safe. Directional arrows and parking instructions are just a few of the many ways you can direct traffic outside your business.

The graphics are made out of a high-quality and durable material that’s weatherproof and can stand up to both the sun and heavy vehicle traffic. They will adhere to almost any surface, including pavement, concrete, or even the side of a building. Large format printing gives you the option of creating oversized exterior floor graphics that will ensure people take notice. 

A-Frame Signs

Also known as sandwich signs, these versatile signage options can not only help direct traffic but provide critical information to people on foot and in their cars. As more and more Raleigh restaurants start to offer curbside delivery, vehicle traffic can quickly get out of control. A properly designed A-frame sign can help keep lines orderly and patrons safe.

You can choose from a wide variety of material options, such as magnetic boards for those who are less artistically inclined to chalk and dry-erase boards. They’re lightweight and easy to set up and take down. UV and weather-resistant materials will help keep the sign safe from the elements and looking as good as new.

Parking Signs

Are your current parking signs old and fading? Now is the perfect time to get a parking sign refresh so that your customers will know where to park. You can also add exterior temporary signage to areas of your parking lot to allow for increased traffic. 

In addition to parking, these signs can serve as wayfinding directions to your restaurant.  They can also inform your customers of changes in your hours of operation or have relevant information such as a parking spot and phone number to call when they’re outside your establishment. 

Yard Signs

Restaurant Yard SignYard signs are a quick, cost-effective, and easy way to convey parking or other vital information to nearby foot and vehicle traffic. If the local laws allow, you can even mount them on the grassy median by the sidewalk that will help advertise your restaurant. They come in a wide variety of custom materials. Choose from PVC, aluminum, vinyl, or wood, to name just a few. UV-resistant inks will help prevent fading or damage from the elements.

Outdoor Banners

Outdoor banners are the perfect way to let vehicle traffic know that you’re open for business. They can also promote your new hours or information on how to place a curbside delivery order. There are a wide variety of mounting options, such as metal grommets, wires, and industrial strength Velcro.

An outdoor flag is slightly smaller than an outdoor banner, but it makes just as big of an impact. Teardrop flags will catch the wind and flutter in the slightest of breeze. This visual commotion will cause people on foot and in cars to take notice as they see it out of the corner of their eye. You can mount them directly in the ground, or in a sturdy stand to help ensure they won’t topple over.

Restaurant Signs in Raleigh

The Coronavirus has changed the way many Raleigh restaurants do business. Online ordering and curbside pickup are now the new norms for many establishments. If your restaurant needs help with improving or adding new signage, give us a call.

At AlphaGraphics of Raleigh, we’re much more than a print shop. We’re also marketing experts who you can count on to help you when it comes time to market your business. To learn more about how AlphaGraphics of Downtown Raleigh can help with your content graphic design and marketing needs, you may email us, request a quote or call us at (919) 832-2828.

Mike Linden

Posted by Mike Linden

Mike Linden is the Vice President of Operations at AlphaGraphics of Downtown Raleigh. He focuses on client relationships, daily operations, business development and digital marketing initiatives. Mike joined the firm in 2008.

Mike is a graduate of the University of North Carolina where he earned a degree in Economics.